- #Corporate Events
Sony at ISE 2026
External audience
Barcelona, Spain
For the fourth consecutive year, we designed and built Sony’s stand at the world’s leading AV trade show: ISE 2026.
Dicom_events was once again the agency chosen by BuildUP by Fira to create Sony’s stand at ISE, which this year led us to achieve Eventsost certification as a sustainable stand and to position ourselves as finalists in the ISE Stand Design Awards.
The materials used stood out in particular, such as a panel made from locally sourced, zero kilometre rice that was made to look like cement, and sustainable, eco-friendly wood panels that reinforced the space’s responsible approach.
The design evolved from previous editions and adopted the wave-shaped roof structure as a distinctive element, along with a layout featuring separate areas for each delegation or product line.
The open-plan space had multiple entrances, enabling continuous circulation, and a central axis with screens, and it also incorporated an enclosed area along with a zone dedicated to podcasts.
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40th Anniversary Proclinic
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Two meetings, in Madrid and Barcelona, to celebrate the company's 40th anniversary and reinforce the #brandidentity.
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Airspan at MWC
Airspan
For the second consecutive year, we have had the pleasure to accompany Airspan Networks, a US telecommunications company, in its participation in the Mobile World Congress 2025.
Construction
