Just came back last Friday from Bread & Butter in Berlin was being presented at a press conference the next edition, to be held in Barcelona from 8 to 10 January 2015. A very good news for Barcelona! And of course for us! We hope to continue creating pop up stores and ephemeral architecture projects for Desigual.
We have designed, built and installed for them a POS that has been located in the beach area of Bread & Butter in Berlin’s old airport. A container load module paneled and fitted with shelves, hangers, furniture and lighting. A very practical proposal ephemeral shop, suitable for outdoor and indoor and conceptually inspired by the play of light and shadow are created when you are doing during the day and the sun is coming through the windows. Events for you.
For this reason we reproduce these windows, which unfold completely and show the entire store, open, playful and light form, according to the character of Desigual. “Life is cool” now that we know that we can enjoy more Barcelona Bread & Butters!